Client approval process dashboard in Pastel
Product Features

Client Approval Process: Faster Reviews and Sign-Offs

Approvals help you get the go-ahead on your work quickly from clients, stakeholders, and teammates in one step!
Farhia Farah

We’re starting off the new year with a brand new feature release and a few feature updates!

We at Pastel know that an efficient client approval process is crucial when collaborating with clients, stakeholders, and teammates on digital projects. Before teams can confidently approve a project, collecting clear website feedback helps ensure everyone is aligned on the final result.

We've shipped a brand new feature to make getting that go-ahead quicker and easier, all within one canvas! Teams looking to speed up reviews can also use feedback deadlines to encourage stakeholders to respond before projects stall.

A Better Client Approval Process for Pastel Canvases

Client approval history across canvas revisions

The approvals feature is available on all Pastel plans (including the Free plan), for all types of canvases, and works independently from other available features (commenting on a canvas, or pausing comments). You can approve a canvas or request changes without needing to have left any comments, and can even do so while the canvas is paused.

Approve or request changes during a client review

You always have the option to leave another review, even if you have submitted one before, and you can leave multiple reviews over multiple versions of a canvas. Approvals are tied to specific versions, however, so once a new version is created, approvals are reset for all users that previously submitted one. This works especially well alongside revisions, which help teams organize multiple rounds of feedback and track project progress more effectively.

Check out this help article to learn more about how Approvals work in a canvas!

Now, Some Feature Updates!

The Export button in the canvas has a new home! It’s now located in the menu on the far right of the footer. To access it, click on the circle icon.

Updated export menu inside the Pastel canvas

On your dashboard

You can now see how many people have approved or requested changes on your canvas through your dashboard! Just hover over the circle icon to see a quick view.

Dashboard showing client approval status

This quick view reflects the status of approvals or requested changes on the most current canvas revision.

New Comment Status: In Review

We’ve added a fourth new comment status! In Review is for any comments that have been worked on and now need to be resolved by someone (e.g. a client, stakeholder, or PM). Learn more about comment statuses here.

In Review comment status for client feedback workflows

That's it for now! Navigate to your dashboard here to test out our new approvals feature in one of your canvases!


Want to see how other teams have accelerated reviews and approvals? Explore how customers use Pastel to simplify collaboration and deliver projects faster.

If you're looking for a simpler way to manage reviews, approvals, and feedback in one place, Pastel makes the entire process easy to streamline. Try it for free today!

FAQ

What is a client approval process?

The step where clients, stakeholders, or teammates give a clear go-ahead, or request changes, on creative work before it ships. Pastel's Approvals feature turns that into a single explicit action on a canvas instead of an ambiguous email or comment thread. Learn more on our article on how to optimize your approval workflow.

What does the Approvals feature let you do in Pastel?

Collect a clear approval or a request for changes on any canvas from clients, stakeholders, or teammates in one step, without them needing to have left comments first.

How do you set up an approval workflow for creative work?

Share the canvas, whether it's a live website, design, PDF, or video, and reviewers submit an approval or change request directly on it. The decision lives with the work itself, so there's no separate document or thread to reconcile.

How is an approval different from a comment?

Comments are feedback on specifics; an approval is an explicit verdict on the whole canvas. Reviewers can approve without commenting at all, which removes the ambiguity of silence meaning either "looks good" or "haven't looked yet."

Do clients need a Pastel account to approve work?

Reviewers interact with the canvas through a shared link, the same low-friction flow Pastel uses for feedback, which keeps the approval step easy for non-technical clients.

What happens to approvals when a new version of the work is created?

They reset for that version. Anyone who approved a previous version needs to review and approve the new one, so sign-off always refers to the exact version being shipped.

Can a reviewer approve more than once on the same project?

Yes. Reviewers can submit multiple reviews across multiple versions of the same canvas, building a re-review trail as the work evolves.

Which Pastel plans include Approvals?

All of them. Approval is available on every Pastel plan and works on every canvas type.

Does the approval process work for social media content and marketing assets?

Yes. Since Approvals works on every canvas type, teams can collect sign-off on social posts, images, PDFs, videos, and live web pages in the same way.

Why do agencies need a formal client approval step?

A clear, recorded go-ahead protects both sides of the agency-client relationship: the client knows exactly what they signed off on, and the agency has an unambiguous record before moving to build or publish.

How does a clear approval step improve client communication?

It replaces vague sign-offs buried in email threads with a single, visible decision attached to the exact version of the work, so nobody has to reconstruct later what was approved and when.

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